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Why should you use LinkedIn?

Chapter 1: LinkedIn This is the first chapter of our new series 'Why should you use...?' which will cover all there is to know about the most popular social media platforms, and how they can benefit you and your digital marketing. This way, you can start to understand which platforms are better for you and how you can tailor them to your digital marketing. We'll start off with LinkedIn, the platform where it's completely accepted to show off all your professional endeavours to your colleagues, and strangers, all year round. Being the largest business-oriented networking website, with over 500 million members across 200 countries, a professional LinkedIn profile can certainly open doors to opportunities and networks that you may not have been initially aware of. LinkedIn gives you the ability to showcase yourself, expertise, recommendations and your connections, not only is it the first professional impression you give to possible employers, it also demonstrates your credibility...

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