The Framework Blog
SEM vs. SEO: What is the difference and which is better?
If you've been in the digital marketing realm for long enough, you'll have heard of these two seemingly innocent acronyms that turn out to actually dominate our entire industry. Indeed, I'm talking about SEO & SEM - or, search engine optimisation and search engine marketing. Now, you'd be forgiven for thinking that these were two peas in the same marketing pod. You'd also be wrong. via GIPHY How wrong, I can't quite tell - different people will tell you different things about the intricacies of these terms, but what is certain is that they achieve the same thing for you; increase your search potential on SERPS! Now that debrief is out of the way, let's get down to brass taxation. SEO is the method (or more accurately, methods) in which companies increase the number of organic search results their website gets in an attempt to reach the holy first page of Google's search engine results page. We'll dig more into the meat and bones of SEO further in this post but for a comprehensive...
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News at Framework
Industry specialist says construction firms should be doing more to ‘woo’ young people
Industry specialist Dan Grimshaw says construction firms should be doing more to woo young people who are taking STEM subjects at school to help meet the huge skills shortage facing the sector over the next five years. Dan, founder of design and construction firm Beam...
Godwin Developments secures prime West Midlands site for residential development
UK property developer Godwin Developments has announced that it has acquired a well-located site in Hockley Heath near Solihull, which it intends to promote through planning to deliver new homes. The land, situated on Aylesbury Road in Hockley Heath, has been...
Marr Contracting opens London office
Heavy lift craneage specialists, Marr Contracting (‘The Men From Marr’s’), have opened a new regional office in central London. Although Marr Contracting have been operating internationally for more than a decade, the move to open a London office places Marr’s team...
Aggregates Industries Creates Bespoke Low-Carbon ECOPact Max+ Concrete for Iconic Hope Sculpture at COP26
ECOPact Max – part of Aggregate Industries' lowest carbon range of concrete – has been used to create the iconic Hope Sculpture, unveiled in Glasgow today during COP26. A collaboration between four principle build partners – Aggregate Industries, Ramboll, Urban Union...
MCR Homes secure £18m facility from London Wall to create Bristol starter home scheme
MCR homes has secured £18million of development finance to fund construction of 91 starter homes in Bristol. Construction of the much-needed Parkview housing project will begin this month after the facility was successfully arranged with development lender London Wall...
Walthamstow’s Juniper House celebrated with topping out
Work on 91 new homes for local people has reached a significant milestone in October with a topping-out ceremony on-site in Walthamstow, East London. Simon Trice, Managing Director at Hill Group, welcomed Councillor Simon Miller, Portfolio Lead Member for Economic...
