by Framework Marketing | Aug 19, 2021 | Digital Marketing
If you’ve tried your hand at digital marketing in any form or fashion – either for your own company or on behalf of another business – then you’ll probably agree that when it comes to search engine marketing, organic search is best for the long...
by Framework Marketing | Jul 28, 2021 | Digital Marketing
Digital marketing is the umbrella term for all marketing that is done through the internet and on an electronic device. Its main channels are search engines, social media, email, and other websites. Why is digital marketing important? Digital marketing opens...
by Framework Marketing | Jul 20, 2021 | Digital Marketing
SEO, or Search Engine Optimisation, is the method of increasing the visibility of a website by helping them reach a high position in search engine results pages like Google so that you get that traffic that you need. Whilst there are ways to pay for this privilege...
by Framework Marketing | Jun 30, 2021 | Digital Marketing
Since its birth in the late 90s at Stanford University as ‘Backrub’ from the brilliant minds of Larry Page and Sergey Brin, the most dominant search engine (now gracefully known as Google) has grown and evolved into a major vein of the internet, so much so...
by Framework Marketing | Jun 17, 2021 | Digital Marketing
Like it or not, we live in a world where we are seen as customers first and foremost. We’ve been customers since we were in nappies, and have been advertised to since before we could spell the word “advertised”. Being exposed to this world of...
by Framework Marketing | Jun 9, 2021 | Digital Marketing
We’ve seen how marketing and advertising, at a first glance, appear similar enough to be indistinguishable but the differences are clear when looked at more closely, as we’ve discussed in previous blog posts on the Framework Marketing site. When looked at...
