The Framework Blog
Everything you need to know about digital marketing
Digital marketing is the umbrella term for all marketing that is done through the internet and on an electronic device. Its main channels are search engines, social media, email, and other websites. Why is digital marketing important? Digital marketing opens companies up to a wider pool of people than through traditional methods, and it also targets this wider pool better than traditional marketing, too. You can solely target those likely to buy the product or service With traditional methods like magazine and TV ads, you have much less of an idea of who is going to be seeing your advertisement outside of certain demographic analyses such as typical readership/viewership. Digital marketing allows you to target a highly-specific audience and send them personalised, high-converting marketing messages. This is seen on features on social media sites like Facebook and Instagram, which reveal an audience’s age, gender, location, and interests. There are also pay-per-click...
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News at Framework
Darwin Group delivers brand new Innovation Centre for Buckinghamshire Healthcare NHS Trust
Modular construction specialist Darwin Group has delivered a brand new Innovation Centre – scaling at 1,083 sq. m – for Stoke Mandeville Hospital, located in Aylesbury, Buckinghamshire. Through the use of off-site construction techniques, Darwin Group...
TRITON SECURES £9M CONTRACTS TO DELIVER STATE OF THE ART RESEARCH & INNOVATION CENTRE AT PRODUCTION PARK
Triton Construction has secured a series of contracts valued at £9 million to deliver the next significant expansion phases at Production Park in Wakefield, West Yorkshire. Production Park is the world’s premier campus for live events, film, and TV where industry,...
RSK Group delighted to add leading tree surgery company Hi-Line to its growing business
RSK Group Ltd is delighted to announce the acquisition of the business and assets of Hi-Line Contractors S.W. Ltd., one of the UK’s leading tree surgery and management companies. Southwest England-based Hi-Line is known for delivering...
‘MISSING MILE’ OF GLOUCESTERSHIRE CANAL TO BE RESTORED
Following the Act of Abandonment 1954, a mile long section of the Stroudwater Navigation was destroyed to make way for the A38 roundabout, A419 link road and the M5 in the late 1960s. This section now forms one part of the...
Stonewood Partnerships’ Sustainable Housing Development Topping Out
The energy efficient homes have been designed using individual sealed timber panels filled with recycled glass fibre insulation to ensure the properties are draught-free and means that the energy efficient air source heat pumps and mechanical ventilation heat recovery...
LAND & WATER EXTENDS NORTH TO NEW REGIONAL HUB
One of the UK’s leading wet civil engineering firms, Land & Water, has extended its offering to the North of England as it opens up a new regional hub in Newcastle upon Tyne as part of a continued period of growth. The new hub, which opened this month and will...
